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The Perception of Employee Effect and Brand in Industry and Services

Digital Marketing Strategies and Models for Competitive Business

Book Chapter

Publication

Year of Publication:
2020
Chapter:
6
Pagination:
116-130

Identifiers

ISBN:
2327-3437
ISBN Number:
9781799829652
Other Numbers:
cv-prod-id-2229139

Locators

DOI:
10.4018/978-1-7998-2963-8.ch006

Sustainable Development Goals

Contactos

CEGIST - Centro de Estudos de Gestão
do Instituto Superior Técnico

Av. Rovisco Pais, 1049 - 001 Lisboa
Tel: +351 21 841 77 29 (ext. 1729)
Fax: +351 21 841 79 79
E-mail: cegist@tecnico.ulisboa.pt

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